Tuesday, March 4, 2014

Extending The Reach of Your Site Through 8 Easy Ways

Successful websites build links, increase connections, make partnerships, do anything to widen their audience and increase link popularity. Extending the reach of a website creates great exposure and targeted traffic, which often translates to leads and sales.

Here are 8 easy ways you can apply to extend the reach of your website:

  1. RSS Feeds and Blogging - RSS, or Rich Site Summary, is the "granddaddy of it all," when it comes to attracting traffic and extending the reach of a website. Basically, a summary or snippet of your blog will be syndicated to interested parties. Syndicated RSS feeds are like mini satellites sites of your blog all over the web. 
  2. Offline Advertising - Billboards, posters, and other types of traditional advertising still works well when it comes to offline advertising. Placing your website's URL or logo in printed materials plays a vital role in your branding efforts.
  3. Forum Posting - Participating in online community discussions is a great way to build your reputation online --- as a very helpful contributor and site owner/administrator. It is a common practice in online forums to place the contributor/member's signature below the post, giving your site a greater exposure.
  4. E-books - Creating a simple e-book about your site and distributing them for free is a good way to reach wider audience. Make sure to include your links and logo as part of branding efforts.
  5. Newsletter - One good way to generate lead is to add a sign-up form in your site where members can register and subscribe to a monthly newsletter. Broaden the scope of your site by offering diverse information in your newsletter.
  6. Old School Link Building - Building links take a bit of hard work but it pays off big time. This can be done through guest blogging, creating mini sites, online videos, blog commenting, and so on. 
  7. Press Release/Article Writing - Create newsworthy content and submit them to high ranking article and press release sites. 
  8. Utilize The Power of Social Media - this is pretty self-explanatory. By adding social networking widgets in your site will make sharing easy for your readers.  It will boost your site's creditability and visibility, bringing in more targeted leads and traffic.

No comments:

Post a Comment